Tag: Vietnam hospitality

Starbucks to expand across Vietnam hotels and resorts in Sun Hospitality deal
Starbucks to expand across Vietnam hotels and resorts in Sun Hospitality deal

Kieran Lockhart, Aug, 27 2025

Starbucks has signed a strategic deal with Sun Hospitality & Entertainment Group to open more outlets across Vietnam’s top hotel, resort, and theme park destinations. The agreement, sealed on August 23, 2025, includes co-branded products, joint marketing, and Coffee Festivals. The move positions Starbucks in high-traffic tourist sites while boosting guest services across Sun Group’s portfolio.

Categories: